Sep 12, 2026Pokémon
643 Greenway Road, Boone NC
The High Country's card shop, now open online
The Dragon's Den is a local, family-owned game store selling comics, tabletop and roleplaying games, trading card games, miniature games, board games, gaming supplies and accessories, miniature painting supplies, and collectibles. Open since 2018, we're the fourth Den to carry the name since the 90s.
- Family-owned in Boone since 2018
- Free shipping over $75
- Sealed, authentic product
- Free open tables for the community
Shop by game
Everything on the shelf, sorted the way players actually shop.
Pokémon
ETBs, booster bundles & singles
128 products
One Piece
Booster boxes & starter decks
46 products
Magic: The Gathering
Play boosters, commander & singles
214 products
Yu-Gi-Oh!
Structure decks & tins
72 products
Lorcana
Illumineer's sets & boosters
38 products
Sports Cards
Hobby boxes, blasters & slabs
55 products
Supplies & Accessories
Sleeves, binders, deck boxes, dice
96 products
New & upcoming
What's dropping next
Sep 26, 2026Magic: The Gathering
Autumn premier set — Play Boosters
Preorder openOct 10, 2026One Piece
Next booster wave
Preorder soonOct 24, 2026Lorcana
Next chapter — Illumineer's Trove
Preorder soonAug 22, 2026Yu-Gi-Oh!
Structure deck refresh
Just releasedAug 29, 2026Sports Cards
Current-season hobby boxes
Just releasedTrending at the Den
What's actually moving off the shelf this week.
Best sellerLow stock
Restocked
Best seller
Magic: The Gathering
Magic: The Gathering Play Booster Box
4.9 · 88 reviews
$129.99$144.99
In stock — ships today
New
Low stock
Best seller
Restocked
Restock alerts
Sold out today doesn't mean gone
When a box sells out, shoppers join a waitlist instead of leaving. The moment the case is scanned into inventory, everyone waiting gets an email and a text with a direct link — so restocks sell through the same day instead of sitting on a shelf.
- One tap to join a product's waitlist
- Email + SMS, sent automatically
- Segmented by game, so nobody gets noise
Back this week: One Piece TCG Booster Box, 9-Pocket Zippered Binder, Pokémon Booster Bundle (6 packs)
Sold out
Lorcana Illumineer's Trove
$49.99
Waitlists convert
Every sold-out product page becomes a signup instead of a dead end — and the list tells you exactly how much of the next case is already spoken for before you order it.
Alerts, not spam
Be first in line when the box lands
Sealed product moves fast in Boone. Tell us which games you play and we'll message you when those sets restock, go up for preorder, or drop in store — and nothing else.
- Restock alerts the minute product is scanned in
- Preorder windows before they go public
- Set releases for the games you actually play
- Event nights, drops and member-only deals
My Den
A shop account worth logging into
Order history, one-tap reorders on sleeves and supplies, wishlists, restock alerts, loyalty points and picks based on the games each customer plays. Repeat purchases stop depending on someone remembering to come back.
- Order history & reorder
- Wishlist & saved games
- Manage restock alerts
- Loyalty point balance
- Personalized recommendations
- Email & SMS preferences
Den points
780
Order DD-10428 · picked up in store$172.97
Wishlist · Lorcana Illumineer's TroveRestock alert on
Reorder · Matte sleeves (100 ct)$11.99
Den rewards
Regulars should get treated like it
Points on every order online or at the counter, referral credit for bringing a friend to game night, and early access windows for the people who show up every week.
Apprentice
From 0 pts
- 1 pt per $1 spent
- Birthday booster pack
- Member-only restock alerts
Dragonrider
From 500 pts
- 1.25 pts per $1
- Early preorder window
- Free sleeve pack every 3rd order
Den Keeper
From 1,500 pts
- 1.5 pts per $1
- First pick on restocks
- Reserved table on event nights
Referral rewards for bringing a friend Birthday pack on us Early preorder access for members
Behind the storefront
The messages that bring shoppers back
Each of these runs on its own once it's set up. Shown here as part of this redesign concept — not as anything currently running on the store.
Welcome flow
New shoppers get a two-message intro: what the Den carries and when new sets drop.
Restock email + SMS
Anyone on a product's waitlist is alerted the minute inventory is scanned back in.
Browse abandonment
Viewed a booster box three times and didn't buy? A gentle nudge with stock count.
Cart & checkout abandonment
Email at 1 hour, SMS at 24 hours, with the cart one tap away.
Post-purchase cross-sell
Bought a box? Next message recommends sleeves and a binder that fit it.
Review request
Sent a week after delivery or pickup, feeding social proof back onto product pages.
Win-back
Lapsed 90 days: here's what released in your games since you last shopped.
New release & preorder campaigns
Segmented by the games each customer actually plays.
Low-stock notifications
Wishlist items ping their owner when only a few remain.
Den assistant
The counter conversation, online
Shoppers ask the same things online that they ask in the shop: what's good under $75, what fits this box, what should I get someone starting Magic. The assistant answers from live stock and links straight to the product.
- What's the best Pokémon product under $75?
- Show me One Piece booster boxes in stock.
- What should I buy for someone starting Magic?
- What products were recently restocked?
- Do you have any ETBs under $60?
- What sleeves fit this product?
Visit the Den
Buy online, pick up in Boone
Free open tables for anyone who needs a place to game — reserve a table online, or just walk in.
- Address
- 643 Greenway Road, Suite O, Greenway Business Park, Boone, NC 28607
- Hours & events
- Weekly hours and event schedule are posted on Facebook and Discord.
- Pickup
- Order online and we'll hold it at the counter for 7 days.
From the community
Reviews would sync in automatically from your store and Google profile — the layout below shows where they land. Nothing here is a real quote.
Placeholder review slot — real customer reviews would sync in from your store and Google profile.
Placeholder review slot — verified purchase reviews appear here automatically after each order.
Placeholder review slot — pulled from the post-purchase review request flow.